Fb hookup utility Bang with Friends is formally leaving the â€œwith Palsâ€ part of its Identify to recreation developer Zynga following the settlement of a trademark-infringement lawsuit, extending the Down rebranding it introduced to its iOS app in August to your entire operation, and including several new options.
The New Down is currently available for Android, with the iOS and Net versions coming soon.
The Primary rendition of Bang with Friends was simple: Customers chose Fb Pals whom they wished to connect to and despatched nudges, and if the sensation was once mutual, well, you get the speculation.
Down takes issues additional, allowing Users to browse Chums of Pals, and including â€œget dateâ€ as an option, somewhat than just, well, banging.
Down also makes use of an identical algorithm that elements in traits together with mutual buddy counts and â€œhotness ratings,â€ that are in line with the percentage of people who click on on Usersâ€™ profiles or indicate pastime.
Founder Colin Hodge spoke with TechCrunch in regards to the traits at Down, announcing:
Thereâ€™s nonetheless a stigma for using tech for courting. Itâ€™s all of a sudden eroding, however we nonetheless suppose itâ€™s a very powerful for our Customers to feel relaxed. Thatâ€™s part of the rationale we rebranded.
We chose Right Down To signify the straightforward, natural approach that our generation dates, without alienating people who may not want an app that claims â€œbangâ€ however are totally down otherwise.
Probably The Most largest requests was, â€œI Really Like the usage of the app, however Iâ€™m operating out of individuals.â€ Weâ€™re making it one thing you wish to have to return into at all times.
We Would Like this to empower both men and women to be easy with their relationship life, whether or not that implies intercourse or a more conventional commitment, so we very a lot dispute any cries of sexism.
Readers: Are you down with Down?