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Snapchat Acquires Bitmoji Maker Bitstrips – New Snap Options Coming?



This is an engaging one. Experiences have circulated as of late that Snapchat has bought Bitstrips, the caricature/emoji hybrid that enables you to develop into your self into an animated character.

If You use Fb (which you do), you’re without a doubt smartly privy to Bitstrips. A Couple Of years again Bitstrips were in every single place The Social Community, with personalised comic images like this being circulated at high pace Social Media Today” src=”http://socialmediablazer.com/wp-content/uploads/2016/03/1459148505_bit3.jpg” style=”width: 601px; height: 375px; display: block; margin-left: auto; margin-right: auto;”/>After seeing preliminary success with their comic strip way, Bitstrips translated the functionality into an app called Bitmoji, which permits users to create a customized caricature image of themselves, then put their likeness into a wide range of emoji responses, induced by way of Social Media Today” src=”http://socialmediablazer.com/wp-content/uploads/2016/03/1459148505_bit2.jpg” style=”width: 750px; height: 286px; display: block; margin-left: auto; margin-right: auto;”/>The app’s proved a massive success, continuously rating in the high 10 for utility apps (as per App Annie) with a variety of huge identify celebrities and excessive profile customers helping increase passion.

As to what Snapchat may have planned for Bitmoji, no one knows at this stage. Neither Snapchat nor Bitstrips have confirmed the deal, which is reportedly price somewhere within the vicinity of $100 million. Some commentators have speculated that Snapchat will Seem to introduce the non-public emoji possibility into the Snapchat experience, giving users another way to embellish their snaps alongside the already to be had emoji, filter and in-constructed drawing Options. If that’s the manner Snapchat takes, Bitstrips emoji could additionally act as a type of non-public branding – that you must create your own Bitmoji logo along with your title and fasten that to every snap you’re taking, that approach, in case your snap content material is re-utilized in a Reside Story or captured by means of screenshot, it will still be aligned to your brand and would hel enhance awareness (I’ve used a random Superstar Wars Bitmoji right here, but you get the speculation).

<img alt="Snapchat Acquires Bitmoji Maker Bitstrips – New Snap Options Coming? Other retailers have suggested that given Bitstrips’ experience with keyboard integration, Snapchat may use the provider to higher integrate Snapchat features into smartphone keyboards.

There’s also the opportunity of greater Bitmoji performance by using combining the animated characters with Snapchat’s facial reputation know-how by way of Looksery, the company at the back of Snapchat’s face-altering Lenses. Given the rising focus on video, Snapchat may Look to combine Looksery and Bitmoji to create fully animated, hyper correct cool animated film depictions of users, according to people’s exact facial options Social Media Today” src=”http://socialmediablazer.com/wp-content/uploads/2016/03/1459148505_bit6.jpg” style=”width: 680px; height: 382px; display: block; margin-left: auto; margin-right: auto;”/>

Looksery face-mapping

That Might clearly pose a extra significant problem to put into effect, however it could indubitably be extra consideration-grabbing than merely including Bitmoji characters into the Snapchat expertise.

At The Moment, that is all speculation, nobody knows precisely what Snapchat is planning on doing with Bitstrips, but given Facebook’s latest acquisition of MSQRD – a picture altering app just like Looksery – it’s beautiful secure to suppose that Snapchat’s engaged on the following large thing, and that Bitmoji will play a big phase in a coming giant announcement.   


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