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WhatsApp hits 1.5 billion monthly users. $19B? Not so bad.

WhatsApp hits 1.5 billion monthly users. $19B? Not so bad.

Fb’s $19 billion acquisition of WhatsApp sounds smarter and smarter. Today CEO Mark Zuckerberg announced on the This Autumn 2017 revenue call that WhatsApp now has 1.5 billion users and sees 60 billion messages sent per day. That’s compared to 1.Three billion monthly users and 1 billion daily lively users in July.

The Huge boom makes Fb’s option to pay over $19 billion to obtain WhatsApp look prescient. On The time in 2014, WhatsApp had simply 450 million month-to-month energetic customers and 315 million day-to-day energetic users.

In a moderate to Snapchat, Zuckergberg also noted that Instagram and WhatsApp are the #1 and #2 most popular Story sharing products, referring to these apps’ clones of Snapchat Stories. Every now Every has 300 million day-to-day lively customers, compared to 178 million on Snapchat as a whole.

Individuals thought Fb was once crazy to pay this sort of excessive value. But messaging is probably the most important and time-eating process on cell. And if Fb didn’t buy WhatsApp, Google almost definitely would have, and messaging would be a two-horse race. As A Substitute, Fb is massively dominant all over with China between the 1.Three billion person Messenger and 1.5 billion user Whatsapp.

Now Facebook is ultimately getting fascinated with monetizing WhatsApp with the recent launch of the WhatsApp for Trade app. Fb plans to cost Business owners for extra commerce, customer service, or broadcasting instruments. And with this sort of huge target market, retailers will likely be clamoring for them.

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