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Stop buying into the idea of a skincare ‘holy grail’



Before deepfakes and different tips, the online world Used To Be already telling us fibs. In our series Lies the Web Told Me, we call ’em all out.

The term “holy grail” has transform same old in beauty reviews and in online communities devoted to skincare. The phrase usually refers to a skincare product so effective that it might probably singlehandedly turn out to be any person’s Skin for the better. Certain, different products may just lend an aid, however the holy grail — like its Biblical counterpart — is the one with the outstanding powers. 

Dozens of beauty articles are dedicated to holy grails: critiques, “top-shelf” profiles, product roundups sourced from Reddit or gleaned from different magnificence writers. The Same brands and merchandise — Drunk Elephant’s Vitamin C serum, Sunday Riley’s Just Right Genes, Glossier’s Answer, and CeraVe’s Hydrating Face Wash — are praised ceaselessly.  Learn Extra…

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